Neoclassical oil painting of an 18th-century observatory at night with astronomers at a brass telescope

Ci'Don · Service 05

Every conversation,
caught as it happens.

Monitor your coverage and track trends, sentiment and mentions across every channel — print, online, broadcast, social media and podcasts — for brands, cities, governments and political parties alike.

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Media Monitoring

360° coverage — products, brands and beyond.

Market researchReal-time event watchSentiment analysisCrisis managementAnalytics & reporting

The Offering

What it actually does.

Tailored monitoring from politics to products, elevating your media presence with precision: thousands of global news scans, dozens of languages, and social network coverage drawn into one view.

01

Products monitoring

Mentions and discussion tracked to gauge customer sentiment and find improvement opportunities.

02

Brand monitoring

Reputation safeguarded — negative publicity answered swiftly, positive mentions amplified, narrative held.

03

Political parties

Public opinion, coverage and sentiment monitored to refine communication and engage constituents.

04

City monitoring

Discussion and sentiment across news and social media, so community concerns are addressed early.

05

Government organisations

Public perception and online discussion tracked to answer citizen concerns and hold transparency.

The Method

How it gets run.

  1. 01
    Podcast monitoring

    A network of over 25,000 global podcasts, extendable with any programme you need captured.

  2. 02
    Social media monitoring

    Over 15 social networks, plus blogs, article comments and product reviews.

  3. 03
    Online news

    Over 300,000 news sources scanned worldwide, local or global, breaking anywhere.

  4. 04
    Broadcast monitoring

    Tailored TV and radio options built to your regional needs.

  5. 05
    Print media monitoring

    Vetted global, regional and local print partners — if it is printed, you hear about it.

The Observatory · Watchman’s Note

Know first.
Then act fast.

Real-time insight into your brand, products and competitors is only useful if it arrives before the story sets — which is why monitoring runs round the clock and alerts, not reports, come first.

The Questions

Asked plainly, answered plainly.

Can businesses of any size benefit?

Yes. Real-time monitoring gives immediate insight into industry trends, consumer behaviour and competitive dynamics regardless of size.

What sources feed sentiment analysis?

Social media, customer feedback, surveys and online forums, so the perspective on public sentiment is well-rounded.

How does monitoring assist crisis management?

Negative mentions are identified promptly, so a communication strategy can be formed and deployed while it still matters.

What is included in the reporting?

Key performance indicators, audience demographics, engagement metrics and media trends.

The Expedition

Tell us where you are going, and we will read the water.

Media Monitoring | Ci’Don | Invinci